LMNL
Project Type Date Role
Social Media Design, Brand Development, Illustration, Concept Development June 2025 - August 2025 Design Intern
Throughout my time at LMNL, I supported the design team in their brand development and shaping the creative direction of the agency’s social media presence.
Social Channels
I supported the design team in developing content ideas and shaping the creative direction of the agency’s social media presence. This included brainstorming concepts for Instagram posts, assisting with visual storytelling, and contributing to the evolution of the brand’s voice and identity online.
Brand
Development
As part of the brand development work for LMNL, I contributed to refining and evolving the visual identity by exploring a range of color palette combinations to enhance the brand’s tone and versatility. I also experimented with different layout placements to strengthen visual hierarchy and composition across applications.
User Personas
I illustrated a series of custom characters to represent key user personas for a client project, combining visual storytelling with user-centric design principles. My process included concept sketching, moodboarding, and iterating based on team and client feedback to ensure the visuals aligned with the brand and conveyed each persona's unique traits.